行业展会是企业展示实力、结交合作伙伴、开拓国际市场的绝佳契机。但对于职场人来说，在展会中与不同国家和地区的客户用英语进行流畅的商务沟通并非易事。

　　为了帮助职场人解决这一难题，本文聚焦行业展会全场景沟通需求，精选了100句高频实用商务英语口语。这些口语涵盖了展位接待、产品介绍、需求挖掘、合作洽谈、收尾跟进等核心环节，每句都配有精准中文翻译，语言既专业得体又灵活实用，能够适配各类行业展会（如电子展、机械展、消费品展等）的跨国沟通、客户开发、品牌推广需求。

　　一、展位接待与开场破冰（1-20句）

　　1. Welcome to our booth! I'm [Your Name], the sales manager of [Company Name].（欢迎来到我们的展位！我是[公司名称]的销售经理[你的名字]。）

　　2. Good morning/afternoon! It's great to see you at [Exhibition Name]. How did you find our booth?（上午/下午好！很高兴在[展会名称]见到您。您是怎么找到我们展位的？）

　　3. Nice to meet you! Are you visiting this exhibition for business cooperation or market research?（很高兴认识您！您来参加这次展会是为了商务合作还是市场调研呢？）

　　4. Thanks for stopping by! Our company specializes in [product category], and we have many new products launched at this exhibition.（感谢您驻足！我们公司专注于[产品品类]，本次展会推出了多款新产品。）

　　5. Welcome! Here's our latest product brochure. It covers all our core products and detailed specifications.（欢迎您！这是我们的最新产品手册，里面包含所有核心产品及详细参数。）

　　6. Is this your first time attending [Exhibition Name]? Let me briefly introduce our company to you.（这是您第一次参加[展会名称]吗？让我为您简要介绍一下我们公司。）

　　7. It's a pleasure to meet you! Which industry are you in? Maybe our products can meet your needs.（很荣幸见到您！您从事哪个行业？或许我们的产品能满足您的需求。）

　　8. Welcome to our booth! We have a live demonstration of our star product at 2 PM. Would you like to stay and watch?（欢迎来到我们的展位！下午2点我们有明星产品的现场演示，您愿意留下来观看吗？）

　　9. Thank you for your interest in our products. May I ask your name and company? I'll record it for follow-up.（感谢您对我们的产品感兴趣。方便告知您的姓名和公司吗？我记录一下以便后续跟进。）

　　10. Hello! Many clients from [target market] are interested in our new model. Are you also looking for similar products?（您好！很多来自[目标市场]的客户都对我们的新款型号很感兴趣，您也在寻找类似产品吗？）

　　11. Welcome! Our booth has prepared small gifts for visitors. You can get one after a simple communication with us.（欢迎您！我们展位为参观者准备了小礼品，与我们简单沟通后即可领取。）

　　12. Nice to connect with you at the exhibition! What's the most important factor for you when choosing [product category]?（很高兴在展会上与您交流！您选择[产品品类]时最看重的因素是什么？）

　　13. Good to see you! I noticed you were looking at this product. Do you want to know more about its features?（很高兴见到您！我注意到您在关注这款产品，想了解它的更多特性吗？）

　　14. Welcome to [Company Name]'s booth! We have been participating in this exhibition for 5 years, and our products are well received by global clients.（欢迎来到[公司名称]展位！我们已连续5年参加本次展会，产品深受全球客户好评。）

　　15. Thanks for your visit! Let me show you around our booth first, and then introduce the key products to you.（感谢您的到访！我先带您参观一下我们的展位，再为您介绍核心产品。）

　　16. Hello! Are you familiar with [product category]? I can recommend the most suitable products for you based on your needs.（您好！您对[产品品类]熟悉吗？我可以根据您的需求为您推荐最适配的产品。）

　　17. Welcome! Our professional team is here to answer any questions you have about products and cooperation.（欢迎您！我们的专业团队随时为您解答关于产品和合作的任何问题。）

　　18. It's great to have you here! Let's exchange business cards first, so we can keep in touch later.（很高兴您能来！我们先交换一下名片，方便后续保持联系。）

　　19. Good morning/afternoon! What brings you to our booth today? Is there a specific product you're interested in?（上午/下午好！今天是什么吸引您来到我们的展位呢？有特别感兴趣的产品吗？）

　　20. Welcome to the exhibition! Our products have passed [international certification], which can smoothly enter your local market.（欢迎参展！我们的产品已通过[国际认证]，可顺利进入您当地市场。）

　　二、产品介绍与互动演示（21-40句）

　　1. This is our star product launched this year. Its core advantage is energy saving, which can reduce your operating costs by 30%.（这是我们今年推出的明星产品，核心优势是节能，能为您降低30%的运营成本。）

　　2. Let me show you how it works. It's very easy to operate—just press this button to start.（我给您演示一下它的操作方式，非常简单，只需按下这个按钮就能启动。）

　　3. This product is made of high-quality aluminum alloy, which is lightweight and corrosion-resistant, suitable for outdoor use.（这款产品采用优质铝合金材质，轻便且耐腐蚀，适合户外使用。）

　　4. Its maximum working efficiency can reach 98%, which is 10% higher than similar products on the market.（它的最高工作效率可达98%，比市场上同类产品高出10%。）

　　5. The product supports customized specifications. We can adjust its size and function according to your specific requirements.（该产品支持定制规格，我们可根据您的具体需求调整它的尺寸和功能。）

　　6. As you can see from the demonstration, this product has a stable performance and low failure rate.（从演示中可以看出，这款产品性能稳定，故障率低。）

　　7. This model is our best-seller, with a monthly sales volume of over 5000 units, mainly sold to Europe and North America.（这款型号是我们的畅销款，月销量超5000件，主要销往欧美市场。）

　　8. It is equipped with an intelligent control system, which can realize automatic operation and remote monitoring.（它配备了智能控制系统，可实现自动运行和远程监控。）

　　9. The product's service life is up to 10 years, and we provide a 3-year warranty and lifelong technical support.（该产品使用寿命可达10年，我们提供3年质保和终身技术支持。）

　　10. Compared with traditional products, this one has a more compact design, saving more storage space for you.（与传统产品相比，这款产品设计更紧凑，为您节省更多仓储空间。）

　　11. Let me introduce its key parameters: voltage 220V, power 300W, and weight 5kg.（我为您介绍一下它的核心参数：电压220V、功率300W、重量5kg。）

　　12. This product uses environmentally friendly materials, which comply with RoHS and other international environmental standards.（这款产品采用环保材质，符合RoHS等国际环保标准。）

　　13. The surface of the product is treated with anti-scratch technology, which can keep the appearance new for a long time.（产品表面采用防刮花工艺，可长期保持外观崭新。）

　　14. It can work continuously for 24 hours without downtime, fully meeting the needs of high-intensity work.（它可24小时连续工作无停机，完全满足高强度作业需求。）

　　15. We have optimized the production process of this product, so its cost performance is much higher than that of competitors.（我们优化了这款产品的生产工艺，因此它的性价比远高于竞争对手。）

　　16. This product is multi-functional, integrating cutting, shaping and packaging functions, which can improve your work efficiency.（这款产品功能多样，集成了切割、塑形、包装等功能，可提升您的工作效率。）

　　17. The product's packaging is shockproof and waterproof, suitable for long-distance sea and air transportation.（产品包装采用防震防水设计，适合长途海运和空运。）

　　18. Let me play a video for you, which shows the application of this product in different industries.（我给您播放一段视频，展示这款产品在不同行业的应用场景。）

　　19. This new model has added a safety protection function, which can automatically shut down when an abnormality occurs to ensure operational safety.（这款新款型号新增了安全防护功能，出现异常时可自动停机，保障操作安全。）

　　20. It is compatible with most of the equipment you currently use, so you don't need to replace other supporting equipment.（它与您目前使用的大多数设备兼容，无需更换其他配套设备。）

　　三、需求挖掘与洽谈沟通（41-60句）

　　1. May I ask what specific needs you have for [product category]? We can recommend targeted solutions.（请问您对[产品品类]有哪些具体需求？我们可以推荐针对性的解决方案。）

　　2. What is the main application scenario of the product you need? Is it for production, sales or other purposes?（您需要的产品主要应用场景是什么？是用于生产、销售还是其他用途？）

　　3. Do you have a specific budget range for purchasing this type of product?（您采购这类产品有具体的预算范围吗？）

　　4. What is your expected order quantity? For bulk orders, we can offer more favorable prices.（您的预期订单量是多少？批量订单我们可以提供更优惠的价格。）

　　5. Are you looking for standard products or customized ones?（您需要的是标准产品还是定制化产品呢？）

　　6. Do you have requirements for the delivery time? Our normal lead time is 30 days, and urgent orders can be expedited.（您对交货期有要求吗？我们正常交货期是30天，紧急订单可加急处理。）

　　7. Which market do you mainly target? We can adjust the product specifications according to the local market standards.（您主要面向哪个市场？我们可根据当地市场标准调整产品参数。）

　　8. Have you purchased similar products before? What do you think of the advantages and disadvantages of the previous products?（您之前采购过类似产品吗？觉得之前产品的优缺点是什么？）

　　9. Do you have special requirements for product certification? We can apply for relevant certifications according to your needs.（您对产品认证有特殊要求吗？我们可根据您的需求申请相关认证。）

　　10. What kind of payment terms do you prefer? We accept T/T, L/C and other common international payment methods.（您倾向于哪种付款方式？我们接受电汇、信用证等常见国际付款方式。）

　　11. Is after-sales service an important consideration for you? We have a professional after-sales team around the world.（售后服务是您的重要考量因素吗？我们在全球拥有专业的售后团队。）

　　12. Do you need us to provide sample testing? We can send samples within 3 working days.（您需要我们提供样品测试吗？我们可在3个工作日内寄出样品。）

　　13. What is the frequency of your product purchase? Do you have long-term procurement plans?（您的产品采购频率是多少？有长期采购计划吗？）

　　14. Are there any special requirements for packaging? We can provide customized packaging with your brand logo.（您对包装有特殊要求吗？我们可提供带有您品牌logo的定制包装。）

　　15. Do you need door-to-door delivery service? We can cooperate with professional logistics companies to meet your needs.（您需要门到门送货服务吗？我们可与专业物流公司合作满足您的需求。）

　　16. What is the most important factor for you in choosing a supplier? Quality, price, delivery time or after-sales service?（您选择供应商时最看重的因素是什么？质量、价格、交货期还是售后服务？）

　　17. Have you encountered any problems in the use of similar products before? We can solve them through product optimization.（您之前使用类似产品时遇到过什么问题吗？我们可通过产品优化解决这些问题。）

　　18. Do you have plans to launch new projects recently? Our products may be able to support your new project.（您近期有新项目启动计划吗？我们的产品或许能为您的新项目提供支持。）

　　19. What is your expected unit price range? We can adjust the configuration according to your budget to meet your needs.（您的预期单价范围是多少？我们可根据您的预算调整配置，满足您的需求。）

　　20. Do you need us to provide technical training for your team? We can arrange professional technicians to conduct training.（您需要我们为您的团队提供技术培训吗？我们可安排专业技术人员进行培训。）

　　四、合作意向推进与异议处理（61-80句）

　　1. Based on your needs, I recommend this model to you. It can fully meet your application requirements and has a very favorable price.（根据您的需求，我向您推荐这款型号，它能完全满足您的应用需求，且价格非常优惠。）

　　2. We are willing to provide you with a 5% discount for the first order to establish long-term cooperation.（为建立长期合作，我们愿意为您的首单提供5%的折扣。）

　　3. If you place an order at the exhibition, we can give you an additional 2% discount and prioritize production.（如果您在展会现场下单，我们可额外再给2%的折扣，并优先安排生产。）

　　4. I understand your concern about the price. Let's consider the cost performance—our product has a longer service life and lower maintenance cost.（我理解您对价格的顾虑，我们可以从性价比来看，我们的产品使用寿命更长，维护成本更低。）

　　5. We can sign a formal cooperation contract to ensure the rights and interests of both parties, including quality, delivery time and after-sales service.（我们可以签订正式的合作合同，保障双方的权益，包括质量、交货期和售后服务等。）

　　6. For long-term partners, we have a price adjustment mechanism based on the annual order volume.（对于长期合作伙伴，我们有基于年订单量的价格调整机制。）

　　7. Your concern about product quality is reasonable. We can provide you with the latest quality inspection report for reference.（您对产品质量的顾虑是合理的，我们可以为您提供最新的质检报告供您参考。）

　　8. If you are not sure about the product performance, we can provide free sample testing, and you only need to bear the shipping cost.（如果您对产品性能不确定，我们可提供免费样品测试，您只需承担运费即可。）

　　9. The delivery time you required is a bit tight, but we can adjust the production schedule to meet your deadline.（您要求的交货期有点紧张，但我们可以调整生产计划来满足您的截止日期。）

　　10. We have rich experience in cooperating with clients in [your industry], and we can provide professional solutions according to industry characteristics.（我们在与[您所在行业]客户合作方面有丰富经验，可根据行业特性提供专业解决方案。）

　　11. If you have special requirements for product customization, our R&D team can communicate with you in detail to determine the feasible plan.（如果您对产品定制有特殊要求，我们的研发团队可与您详细沟通，确定可行方案。）

　　12. The minimum order quantity for standard products is 300 units. For trial orders, we can reduce it to 100 units.（标准产品的起订量是300件，试单我们可降低至100件。）

　　13. I know you have many options in the exhibition, but our product's unique technology and perfect after-sales service are our core advantages.（我知道您在展会上有很多选择，但我们产品的独特技术和完善的售后服务是我们的核心优势。）

　　14. If you agree to cooperate, we can arrange a technical communication meeting next week to discuss the details.（如果您同意合作，我们可在下周安排技术沟通会，讨论具体细节。）

　　15. Your requirement for payment terms can be negotiated. For long-term cooperation, we are willing to be more flexible.（您对付款方式的要求可以协商，对于长期合作，我们愿意更灵活一些。）

　　16. We have successfully cooperated with [well-known company], and their needs are similar to yours. I can show you the cooperation case.（我们已与[知名公司]成功合作，他们的需求与您类似，我可以给您看合作案例。）

　　17. The price we quoted includes standard packaging and FOB shipping costs. If you need CIF terms, we can recalculate the price.（我们的报价包含标准包装和FOB运费，如果您需要CIF条款，我们可以重新核算价格。）

　　18. I understand that you need to discuss with your team. I will send you the detailed quotation and product information later for your internal communication.（我理解您需要和团队讨论，我稍后将详细报价和产品资料发给您，供您内部沟通。）

　　19. If there are any other questions about cooperation, please feel free to put forward, and we will try our best to solve them.（如果关于合作还有其他问题，欢迎随时提出，我们会尽力解决。）

　　20. We hope to establish a long-term and mutually beneficial cooperative relationship with you. We will provide you with the best products and services.（我们希望与您建立长期互利的合作关系，我们会为您提供最优质的产品和服务。）

　　五、展会收尾与后续跟进（81-100句）

　　1. It's a pleasure to communicate with you today! I will send the quotation and product manual to your email within 24 hours.（今天与您沟通很愉快！我会在24小时内将报价单和产品手册发送到您的邮箱。）

　　2. Here's my business card. Please contact me anytime if you have any questions after the exhibition.（这是我的名片，展会结束后如果有任何问题，欢迎随时联系我。）

　　3. I have recorded your needs and contact information. I will arrange a special colleague to follow up with you.（我已记录下您的需求和联系方式，会安排专门的同事与您跟进对接。）

　　4. Thank you for your time today! We look forward to your reply and hope to have the opportunity to cooperate with you.（感谢您今天的时间！我们期待您的回复，希望有机会与您合作。）

　　5. I will send you the sample as soon as possible according to the address you provided. Please pay attention to the logistics information.（我会根据您提供的地址尽快寄出样品，请您留意物流信息。）

　　6. If you want to visit our factory after the exhibition, we can arrange a pick-up and reception service for you.（如果您展会后想参观我们的工厂，我们可以为您安排接送和接待服务。）

　　7. It's great to meet you at the exhibition! I will add your WeChat/LinkedIn later to send you more product information.（很高兴在展会上认识您！我稍后添加您的微信/领英，给您发送更多产品资料。）

　　8. We will hold a new product launch conference at the exhibition tomorrow morning. You are welcome to attend.（我们明天上午会在展会举办新产品发布会，欢迎您前来参加。）

　　9. Thank you for your interest in our products. We will keep you updated on the latest product and promotion information.（感谢您对我们产品的关注，我们会及时向您同步最新的产品和促销信息。）

　　10. If you have any other needs during the exhibition, please feel free to come to our booth again. We are here until the end of the exhibition.（如果您在展会期间还有其他需求，欢迎再次来到我们的展位，我们会一直待到展会结束。）

　　11. I will sort out the communication minutes of today and send them to you for confirmation.（我会整理今天的沟通纪要，发送给您确认。）

　　12. Thank you for your valuable suggestions! We will feedback them to the relevant departments for improvement.（感谢您提出的宝贵建议！我们会将其反馈给相关部门进行优化改进。）

　　13. We have prepared a small gift for you as a souvenir. Please take it at the front desk of the booth.（我们为您准备了一份小礼品作为纪念，请您到展位前台领取。）

　　14. I will contact you by phone next Monday to follow up on the cooperation progress. Is that convenient for you?（我下周一会通过电话与您联系，跟进合作进展，请问您方便吗？）

　　15. It's a pity that we didn't have enough time to communicate in detail today. I will make an appointment with you for a video conference after the exhibition.（很遗憾今天没有足够时间详细沟通，我展会后约您进行一场视频会议。）

　　16. Welcome to follow our official website/WeChat official account to learn about the latest industry information and product dynamics.（欢迎关注我们的官网/微信公众号，了解最新的行业资讯和产品动态。）

　　17. Thank you for visiting our booth! Wish you a smooth and fruitful trip at this exhibition.（感谢您参观我们的展位！祝您本次展会之行顺利，收获满满。）

　　18. I have noted the special requirements you mentioned. I will consult the relevant departments and reply to you within 3 working days.（我已记下您提出的特殊要求，会咨询相关部门并在3个工作日内回复您。）

　　19. If you need to know the cooperation cases of our company in your industry, I will send you the relevant materials later.（如果您需要了解我们公司在您所在行业的合作案例，我稍后将相关资料发送给您。）

　　20. It's a pleasure to establish contact with you at the exhibition. We look forward to starting a pleasant cooperation with you.（很高兴在展会上与您建立联系，期待与您开启愉快的合作。）

　　学习这100句行业展会高频实用商务英语口语，就如同拥有了一把开启国际市场大门的钥匙。在日常展会工作中积极运用这些口语，不断积累沟通经验，您将能够在各类行业展会中更加自信、从容地与客户交流，精准挖掘客户需求，成功达成合作意向，为企业的发展和个人的职业成长创造更多可能。希望本文能成为您展会商务沟通的得力助手，祝您在未来的展会中收获满满！

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